Sara Lloyd (Pan Macmillan, UK)

Sara Lloyd

Sara holds a cross-divisional position at Pan Macmillan, the fifth biggest UK trade publisher, and is responsible for developing and implementing a holistic digital strategy and publishing programme for the group. Her remit is to grow the company’s digital business, shaping, managing and developing all the digital requirements of the business today and for the foreseeable future. It is her job to ensure that Pan Macmillan has the correct legal framework, commercial set-up and infrastructural and operational support to deliver on its digital needs throughout the business, while balancing investment and strategic planning with the requirement to grow immediate revenues. Sara’s role covers e-books, digital audio and web development and her team also facilitates digital product innovation right across the company. Sara is Chair of the UK Publishing Association’s Digital Director’s group. Her team’s blog on all matters digital can be found at http://thedigitalist.net